Cookie Policy

Our use of cookies

Welcome to (‘the Site’), which is owned, operated and provided by YouGov Plc (a company registered in England and Wales with company number 03607311 whose registered office is at 50 Featherstone Street, London, EC1Y 8RT, United Kingdom) and its group companies including YouGov M.E. FZ-LLC (a company incorporated as a Free Zone Company pursuant to the Dubai Technology and Media Free Zone Private Companies Regulations 2003 whose registered office is at Cayan Business Center, Suite 302, Tecom 3, P.O. Box 500592, Dubai, UAE) (hereafter collectively referred to as "YouGov", “we” or “us”).

Below you will find information on what cookies may be placed on your device when you visit the Site and how to reject or delete those cookies. For further detailed information about this Site, please click here to see our Terms and Conditions of Use and our Privacy Policy.

By continuing to use this Site, you are agreeing to our use of cookies in the manner described in this policy.

1. What are cookies?
1.1 A cookie is a small data file that is placed on your computer or other device to allow a website to recognise you as a user when you return to the website using the same computer and web browser, either for the duration of your visit (using a ‘session cookie’) or for repeat visits (a ‘persistent cookie’). Other similar files work in the same way and we use the word ‘cookie’ in this policy to refer to all files that collect information in this way.
1.2 We will not use cookies to collect personally identifiable information about you.
2. What are cookies used for?
2.1 Cookies are an extremely common technology for remembering certain information about a visitor to a website. The vast majority of websites currently make use of cookies and they are commonly used for a wide range of tasks. We use cookies for the following purposes:
2.1.1 as necessary for website operation, for example to enable you to login to your account or place an order;
2.1.2 to analyse the use of the Site by, for example, recognising and counting the number of visitors and how they move around the Site. This helps us to see what parts of the site are popular and which sections need improving to make the experience better for users;
2.1.3 to recognise you when you return to the Site so that content can be personalised for you, for example, by remembering your country and site preferences;
2.1.4 to record your visit to the Site and the pages you have visited and links you have followed. We will use this to make the Site more relevant to your interests;
2.1.5 to monitor, and permit third parties to monitor the effectiveness of advertising campaigns; and;
2.1.6 to enable us, and third parties, to create target segments for advertising purposes.
This document gives you information on the specific cookies used on this Site.
3. How to control and delete cookies
3.1 When you accessed the Site, you were presented with a message that notified you of our use of cookies. We could not have displayed this notice to you without using a cookie (you can see details of this cookie under ‘Cookie Banner’ in the table below). If you continue to use the Site, more cookies and other tracking technologies will be placed on your computer as described in this Cookie Policy. By continuing to use the Site and/or by accepting our Terms and Conditions of Use and our Privacy Policy, you are agreeing to the use of such cookies and tracking technology.
3.2 However, if you wish to restrict or block the cookies which are set by this Site (or, indeed, on any other site) you can do this through your browser settings. The ‘Help’ function within your browser should tell you how. You can also use your browser settings to select the “Do Not Track” option.
3.3 Alternatively, you may wish to visit which contains comprehensive information on how to do this on a wide variety of browsers. You will also find details on how to delete cookies from your computer, as well as more general information about cookies. Please note that, as these websites are not owned or operated by YouGov, we are not responsible for any of the content on them.
3.4 Please be aware that restricting cookies may mean that you will not be able to take full advantage of all the features or services available on this Site.
4. Cookies which we use on our site
4.1 Below is a list of the cookies we use on the Site and what each is used for:
Cookie ID Purpose Expiry
NREUM This session cookie allows us to time how long people browse pages on the Site. These cookies expire when you close your browser.
surveypopup This cookie allows us to present a respondent with the relevant message on the pop-up message they see when returning to the Site after completing a survey
sessionid This cookie allows us to recognise you during your visit to, and use of, our Site.
ygmsg This cookie allows us to provide the user with feedback messages, such as authentication errors with an external partner like Facebook.
django_language This cookie enables us to ensure that we can display content in the correct language, according to your preference.
Csrftoken This cookie is associated with the Django web development platform for Python. It is designed to help protect a site against a particular type of software attack on web forms. These cookies expire after one year.
termsaccepted This cookie indicated that the user has accepted our cookie message, so that we do not repeatedly show them the same message.

This cookie enables us to identify our panellists. We then use this information to draw conclusions based on panellists’ use of this Site and exchange anonymous data concerning our panellists’ browsing activities with our clients. Our clients then use this information to analyse website efficiency. Our clients only have access to anonymous data collected by cookies, although they may have other information in their possession which could be used to identify an individual (please see our privacy policy for further details). Anonymous data may be exchanged by (a) using the “ygtrk” cookie to track panellists when they use our clients’ websites or view advertisements or (b) using our client’s technology to “match” the client’s information about a particular user with our own panellist ID (either by storing the client’s cookie on this Site or by the client storing our encrypted cookie on their own website).

If you access another website via this Site, you should also refer to the cookies policy on the relevant site for further details on how cookies are used on that particular site.

5. Cookies set by third parties
5.1 We also use and work with a number of third party suppliers and partners who set cookies on this Site in order to deliver certain services and features. For example, we sometimes embed video content from websites such as YouTube, which set cookies on your device when you visit a page on this Site containing embedded content. We do not control the dissemination of these cookies. If you would like more information about the cookies used by these organisations, as well as information on how to opt-out, please review the table below.
Cookie Name Purpose
YouTube We use YouTube to show some of our video content and YouTube may set cookies on your browser in order to display the video and monitor non-attributable statistical information. Information on YouTube's privacy policy can be found here
Google Analytics

The Site uses Google Analytics, a web analytics service provided by Google, Inc. These are the four main cookies set by the Google Analytics service which enables us to track visitor behaviour and measure performance of our Site (_utma, _utmb, _utmc and _utmz). Other cookies are associated with the Google Analytics service which enable us to understand how users are interacting with our Site (utmccn, utmcmd, utmctr and utmcct).

The Google Analytics cookies expire when you close your browser (with the exception of the _utmb cookie which expires after 30 minutes). The _utmb cookie is updated every time data is sent to Google Analytics. Any activity by a user within the 30 minute life span will count as a single visit, even if the user leaves and then returns to the site. A return after 30 minutes will count as a new visit from a returning visitor.

For how to reject or delete these cookies see

6. Email Tracking
6.1 Some of the emails we send to you may contain a ‘web beacon pixel’ or tracked links which allows us to identify when you have opened the email and to verify which links contained in the email you have accessed. We use this information to determine which parts of our emails are of most interest to you.
6.2 You can delete the pixel by deleting the email. If you do not wish to download the pixel to your computer or other device, you can ensure this by selecting to receive emails from us in plain text rather than HTML.
6.3 Alternatively you can unsubscribe from our mailing list by contacting us at
7. Changes
7.1 We may make changes to this Cookie Policy at any time by sending you an e-mail with the modified Terms or by posting a copy of them on the Site. Any changes will take effect 7 days after the date of our email or the date on which we post the modified terms on the Site, whichever is the earlier. Your continued use of the Site after that period expires means that you agree to be bound by the modified policy.
8. Contact us

If you have any questions or concerns about cookies, data protection matters, or your privacy when using this Site, please contact us:

Contact Position: Panel Manager
Email address:
Mailing address: YouGov, Head Office: Cayan Business Center, Suite 302, Barsha Heights, P.O.Box: 500592, Dubai, UAE
Telephone number: +971 4 367 0340

9. Languages
9.1 This policy has been drafted in the English language. In the event of any inconsistency between the English version of this policy and any translation thereof, the English version shall prevail.

Effective: 6 June 2016